asian beauty with cutie bikini - iphone 640 x 960

"Kawaii" redirects here. For various uses of Kawai, see Kawai (disambiguation). For the Hawaiian island, see Kauai.Since the 1970s, cuteness, in Japanese the noun kawaisa (可愛さ?) (literally, "lovability", "cuteness" or "adorableness"), has become a prominent aspect of Japanese popular culture, entertainment, clothing, food, toys, personal appearance, behavior, and mannerisms. The adjective is